News & Media

Trusted leaders shaping India’s business future

How Premji invest-backed firm behind Vasmol, Streax is standing its ground

HRIPL, backed by Premji Invests, extends brand Streax to skincare segment

Reimagining Beauty: How Legacy Brands Will Shape the Next Decade of India's Beauty Revolution

Streax Expands its Footprint in South India with Innovative Hair Colour Solutions

HRI’s Dheeraj Arora on pulling the market for Vasmol, Streax, and Streax Professionals

Priyancka Puri on the Media Ecosystem in 2026 at the ETMESummit

HRIPL’s do-or-dye marketing approach to mask India’s greying concerns

BrandWagon Adtalk with HRI’s Priyanka Puri

Jasprit brings star power to streax's "Main Fast Super Fast" campaign

Streax Elevates Hair Colouring with New Gel Hair Colour: A High-Performance Experience for Brilliant Grey Coverage and Unprecedented Shine

Sara Ali Khan becomes the face of Streax Shine Hair Serum

Streax Professional Brews A New Era of Luxury Brunette with Brewlette 2026

7 celebrity-inspired hair colours to try for spring 2026

Monsoon Hair Woes? Expert Tips for Frizz-Free Hair

OMG Face of the Year Season 3 Returns: Bigger, Brighter, and More Glamorous Than Ever!

Super Vasmol unveils TVC for consumers desiring safe color options

Vasmol ropes in Vidya Balan as the new face of the brand

When devotion is the medium, don’t just sell the message

Hygienic Research Institute appoints Saloni Sharma as Head- HR

Anushka Sengupta of IMPACT Magazine, speaks to Priyanka Puri, Sr. VP - Marketing, HRIPL

Priyanka Puri, Senior Vice President-Marketing, Hygienic Research Institute Pvt Ltd shares at the FE Martech Summit 2025

How Marketing Is Being Rewritten From Metros To Bharat

How Streax Captured The Imagination Of People Dyeing To Express Through Hair Colour!

Priyancka Puri, Senior Vice President – Marketing, HRIPL, at #IndiaBrandConclave spoke on which channels brands should prioritise

Frizz, hair fall and oily scalp: Common monsoon hair problems explained by experts

AI in Advertising: Performance vs Creativity – Priyancka Puri

Streax leads the shine revolution with Malika Arora

Streax signs Sara Ali Khan to showcase smooth, frizz-free hair in latest TVC

Speed meets style: Jasprit Bumrah backs Streax’s “Main Fast, Streax Superfast” campaign for India’s fast-paced, style-conscious consumers.

Jasprit Bumrah fronts Streax campaign highlighting fast grooming performance

Love getting your hair coloured? Here are 5 things you should keep in mind to protect your hair

Hair expert Vipul Chudasama shares tips to protect coloured hair from fading, falling and frizz

India Gears Up for Hairstyle Icon 2025 Grand Finale

Vasmol Blends heritage and innovation with Vidya Balan